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Bachelor of Entrepreneurship

 

Bachelor of Entrepreneurship at DIU RAK Campus

 

Program Overview: The Bachelor of Entrepreneurship at DIU RAK Campus is designed to equip students with the skills and knowledge necessary to become successful entrepreneurs and business leaders. This program offers a unique blend of theoretical knowledge and practical experience, fostering innovation, creativity, and strategic thinking.

Key Features:

  • Practical Assignments: Immerse yourself in real-world projects and entrepreneurial activities that provide hands-on experience in launching and managing business ventures.
  • Mentorship: Benefit from networking opportunities with successful alumni from DIU's home campus who will guide you on your entrepreneurial journey.
  • Entrepreneurship Development Funds: Take advantage of the Entrepreneurship Development Funds available through DIU's home campus (click here for details), which are extended to DIU RAK Campus students to secure funding for your business ventures.
  • Venture Capital & Daffodil Business Incubator: Leverage the resources of DIU's Venture Capital (click here for details) and Daffodil Business Incubator (click here for details) to secure funding and incubation support for your startups, available to DIU RAK Campus students. 
  • Master the Art of Business: Acquire comprehensive knowledge and practical skills essential for successfully launching and managing your own/family business.
  • Research Opportunities: Participate in innovative research projects that contribute to the latest advancements in entrepreneurship and business management.

 

Specializations:

  1. Technopreneurship: Focus on technology-driven ventures.
  2. Business Analytics & Digital Marketing: Learn to harness data and digital tools for business growth.
  3. Agripreneurship & Food Processing: Explore opportunities in agriculture and food industries.
  4. Social Entrepreneurship: Create impactful solutions for societal challenges.
  5. Manufacturing Industries: Gain insights into industrial production and operations.
  6. Service Industries: Develop strategies for success in service-based businesses.

 

Career Prospects:

Graduates can pursue careers as:

  • Entrepreneur/Startup Founder
  • Business Consultant
  • Innovation Manager
  • Marketing Strategist
  • Business Development Manager
  • Business Leader to manage and grow family businesses

 

Admission Requirements:

General Student

Students having a minimum 2.50 GPA both in SSC and HSC or any equivalent background with a minimum "C" grade in English from any group may apply for admission.

English Medium Student

Students completing five O-level subjects and at least two A-level subjects may apply. Out of these 7 subjects, applicants must have minimum 4 "B" grade & 3 "C" grade.

 

Why Choose DIU RAK Campus? 

  • Entrepreneurial Ecosystem: DIU RAK Campus is strongly committed to help its students to thrive in an environment that fosters innovation, providing resources and mentorship for aspiring entrepreneurs.
  • Entrepreneurial Support: DIU RAK Campus will emphasize on proving its students with necessary resources and networking for starting their own business in the hospitality and tourism industry through different initiatives taken in the DIU home campus, i.e. Entrepreneurship Development Funds (click here for details), Venture Capital (click here for details) & Daffodil Business Incubator (click here for details), which will be accessible to the students at DIU RAK Campus. 
  • Student-Centric Approach: Embrace a student-focused approach of DIU RAK Campus where the individual growth and success of each student are prioritized.
  • Strategic Location: DIU RAK is situated in Ras Al-Khaimah, one of the fastest growing cities in the Middle East, strategically positioned within a short drive from Dubai (45 mins, approx.), Sharjah (35 mins, approx.), and Abu Dhabi (2 hours, approx.).
  • Supportive Teaching-Learning Environment: Benefit from our extensive student support services at DIU RAK Campus, including counseling, career guidance, and scholarships.
  • Innovative Curriculum: Stay ahead with a curriculum that blends creativity and technology.
  • Global Recognition: Leveraging our partnerships of DIU Home Campus with 580+ international institutions (click here to see the details), DIU RAK students will access the global exposure through credit transfers, exchange programs, and enhanced academic resources.
  • Global Hub: The UAE is a global business and education hub, providing immense opportunities for international exposure, career growth, and networking in one of the most dynamic regions of the world.
  • Cultural Diversity: Immerse yourself in a culturally diverse community where students from various backgrounds can learn, grow, and thrive together, fostering global citizenship and cross-cultural understanding.

 

Grouping of Courses

Categories of Courses No. of Courses Credits Total Credits
Core courses 19 19*3 57
GED Courses 8+2* 8*3+2*4 32
Open Elective 3 3*3 9
Major Courses 5 5*3 15
Projects 7 7*2 14
Final Project (Thesis/Internship) 1 1*3 3
Total 45   130



Core Courses: 19 (19*3=57 Credits)

Course Code Course Title Credit Prerequisites
0413-111 Introduction to Entrepreneurship  03  
0411-111 Accounting for Entrepreneurs 03  
0412-121 Finance for Entrepreneurs 03  
0413-121 Management Fundamentals 03 0413-111
0311-121 Business Economics (Micro & Macro) 03  
0414-212 Business Communications 03 0231-111
0413-221 Managing the Legal and Regulatory  Environment of  Business 03  
0413-222 Entrepreneurship in Action 03 0413-111
0414-211 Marketing for Entrepreneurs 03  
0413-311 Managing the Innovation 03 0413-111
0413-312 Human Resource Management 03 0413-121
0413-313 Operations Management 03 0541-111
0411-311 Cost Accounting 03 0411-111
0413-321 Strategic Management 03 0413-121
0418-411 Entrepreneurial Research Methodology 03 0542-111
0413-112 Preparing Business Plan and Venture Start Up 03 0413-111
0413-122 Entrepreneurial Behavior 03 0413-121
0414-312 Supply Chain Management  03 0414-211
0542-111 Statistics for Business Decisions 03  

 

GED COURSES: 10 (8*3+2*4=32 Credits)

Students will choose 10 courses out of the following courses.  

Course Code Course Title Credit Prerequisites
0231-111 Communicative English 03  
0611-111 Computer Fundamentals 3+1  
0611-121 Information Technologies Management for Entrepreneurs 3+1 0611-111
0311-211 Economy of UAE and GCC Society / Economy of BD
03 0311-121
0541-111 Mathematics for Business Decisions 03  
0313-221 General Psychology 03  
0611-311 Data Science and Cyber Security for Business 03 0611-111
0222-113 UAE and GCC Society / History of Emergence of BD & BD Language & Literature 03 None
0031-411 Employability 360° 03 None
0223-111 Art of Living  03 None
0311-321 Political Economics 03 None
0311-325 Development Studies 03 None
0613-201 Application of Python in Business 03 0611-121
0612-205 Database Management System 03 0611-121

 

Open Elective Courses: 3 (3*3=9 CREDITS)

As part of their academic program, students are required to select two open elective courses that align with their major area of study. These elective courses provide students with the opportunity to explore additional subjects or areas of interest within their chosen field.

Course Code Course Title Credit Prerequisites Course Code
0611-321 Technopreneurship 03 Information Technologies Management for Entrepreneurs 0611-121
0611-322 Computer Packages of Entrepreneurial Activities 03 Computer Fundamentals 0611-111
0611-323 Introduction to Business Intelligence 03 Information Technologies Management for Entrepreneurs 0611-121
0611-323 Computer Programming –I 03 Computer Fundamentals 0611-111
0611-324 Computer Programming –ll 03 Computer Fundamentals 0611-111
0414-311 Marketing Management 03 Marketing for Entrepreneurs 0414-211
0414-313 Digital Consumer Behavior 03 Management Fundamentals 0413-121
0414-314 Strategic Brand Management 03 Marketing for Entrepreneurs 0414-211
0414-315 Sales Management 03 Marketing for Entrepreneurs 0414-211
0413-322 E-business and E- commerce Management 03 Information Technologies Management for Entrepreneurs 0611-121
0414-321 Digital and Social Media Marketing 03 Marketing for Entrepreneurs 0414-211
0412-321 Financial Management 03 Finance for Entrepreneurs 0412-121
0412-322 Insurance and Risk Management & Banking 03 Finance for Entrepreneurs 0412-121
0412-324 Financial Statement Analysis 03 Financial Management 0412-321
0411-411 Taxation 03 Accounting for Entrepreneurs 0411-111
0412-325 Investment Management 03 Finance for Entrepreneurs 0412-121
0413-323 Small Business in Bangladesh 03 Introduction to Entrepreneurship 0413-111
0413-324 Business Ethics & Corporate Social Responsibility 03 Managing the Legal and Regulatory  Environment of  Business 0413-221
0413-325 Social Entrepreneurship/Business 03 Introduction to Entrepreneurship 0413-111
0721-321 Agri Business Management 03 Introduction to Entrepreneurship 0413-111
0721-322 Introduction to Food Science & Technology 03 None  
0413-328 Design Thinking for Sustainable Enterprise 03 Managing the Innovation 0413-311
0413-326 Project Management 03 Operations Management 0413-313
0413-327 New Product Development 03 Managing the Innovation 0413-311
0418-321 International Business 03 Introduction to Entrepreneurship 0413-111



MAJOR COURSES

The purpose of designing major courses is to pursue the absolute knowledge on entrepreneurship in detail from different industrial/business sectors. This learning will guide them to choose the right industry to start and manage their own business. In their major courses, students will complete five courses having credentials of fifteen (5*3=15) credit hours. All courses will be offered by the department according to the semester offer.

Major  Courses for Manufacturing Industries
Course Code  Course Title  Credit  Prerequisite Course Code
0413-411 Chemical Industry  04 Introduction to Entrepreneurship  0413-111
0413-412 Pharmaceutical Industry  04 Introduction to Entrepreneurship  0413-111
0413-413 Textiles Industry  04 Introduction to Entrepreneurship  0413-111
0413-414 Readymade Garments Industry  04 Introduction to Entrepreneurship  0413-111
0413-423 Real Estate Entrepreneurship  04 Introduction to Entrepreneurship  0413-111
0413-416 Agro- Processing Business  04 Introduction to Entrepreneurship  0413-111
0413-417 Personal Selling & Sales Management.  04 Introduction to Entrepreneurship  0413-111



Major  Courses for  Services Industries

 

Course Code  Course Title  Credit  Prerequisite Course Code
0413-421 Financial Institutions and Markets  04 Finance for Entrepreneurs 0412-121
0413-422 Logistics and Transportation Business  04 Supply Chain Management 0414-312
0413-415 Integrated Marketing Communications 04 Marketing for Entrepreneurs 0414-211
0413-424 Restaurant and Catering Business  04 Introduction to Entrepreneurship  0413-111
0413-425 Travel Agency Operations  04 Introduction to Entrepreneurship  0413-111
0413-426 Services Marketing  04 Marketing for Entrepreneurs 0414-211
0413-427 Services & Quality Management  04 Management Fundamentals  0413-121

 

Major Courses for SOCIAL ENTREPRENEURSHIP

 

Course Code  Course Title  Credit  Prerequisite Course Code
0413-428 Introductions to Social Innovation, Social Enterprise and Social Entrepreneurship 04 Introduction to Entrepreneurship 0413-111
0413-429 Microfinance: Theory and Practice 04 Finance for Entrepreneurs 0412-121
0413-430 Social Impact and Its Evaluation 04 Introductions to Social Innovation, Social Enterprise and Social Entrepreneurship 0413-428
0413-431 Introduction to Social Business & Model 04 Introductions to Social Innovation, Social Enterprise and Social Entrepreneurship 0413-428
0413-432 Cases of Social Entrepreneurship 04 Introductions to Social Innovation, Social Enterprise and Social Entrepreneurship 0413-428
0413-433 Financial Aspects of Social Entrepreneurship 04 Finance for Entrepreneurs 0412-121
0413-434 Social Entrepreneurship and Innovation: A Global Perspective 04 Introductions to Social Innovation, Social Enterprise and Social Entrepreneurship 0413-428

 

Major Courses for TECHNOPRENEURSHIP

 

Course Code  Course Title  Credit  Prerequisite Course Code
0611-411 Programming and Problem Solving Lab 04 Information Technologies Management for Entrepreneurs 0611-121
0611-412 Object Oriented Programming 04 Programming and Problem Solving Lab 0611-411
0611-413 Database Management System 04 Programming and Problem Solving Lab 0611-411
0611-414 Software Requirement Analysis and Design 04 Programming and Problem Solving Lab 0611-411
0611-415 Artificial Intelligence 04 Programming and Problem Solving Lab 0611-411
0611-416 Software Project Management 04 Programming and Problem Solving Lab 0611-411
0611-417 Enterprise Resource Planning 04 Information Technologies Management for Entrepreneurs 0611-121

 

Major Courses for BUSINESS ANALYTICS & DIGITAL MARKETING

 

Course Code  Course Title  Credit  Prerequisite Course Code
0414-411 Innovation and Strategy in the Digital Economy 04 Information Technologies Management for Entrepreneurs 0611-121
0414-412 Data Visualization for Business Analytics 04 Information Technologies Management for Entrepreneurs 0611-121
0414-413 Law and Ethics for Business Analytics 04 Managing the Legal and Regulatory Environment of Business 0413-221
0414-414 Consumer Behavioral and Social Media Analytics 04 Marketing for Entrepreneurs 0414-211
0414-415 Forecasting in Business and Economics 04 Statistics for Business Decisions     0542-111
0414-416 Digital Marketing Analytics & Strategy  04 Digital and Social Media Marketing 0414-321
0414-417 Research in Marketing 04 Marketing Management  0414-311
0414-411 Digital Marketing Communication  04 Marketing Management  0414-311

 

Major Courses for APPLIED ENTREPRENEURIAL FINANCE 

 

Course Code  Course Title  Credit  Prerequisite Course Code
0412-412 Corporate Finance 04 Finance for Entrepreneurs 0412-121
0412-413 Private Equity and Venture Capital 04 Finance for Entrepreneurs 0412-121
0412-414 Strategic planning and budgeting 04 Finance for Entrepreneurs 0412-121
0412-415 Financial Institutions and Markets 04 Finance for Entrepreneurs 0412-121
0412-416 Financial Statement Analysis & Valuation  04 Finance for Entrepreneurs 0412-121
0412-417 Fundamentals of Investment 04 Finance for Entrepreneurs 0412-121
0412-418 Working Capital Management 04 Finance for Entrepreneurs 0412-121

 

Major Courses for AGROPRENEURSHIP & FOOD Processing

 

Course Code  Course Title  Credit  Prerequisite Course Code
0721-411 Agribusiness Management 04 None  
0721-412 Agribusiness Marketing Management 04 Marketing Management 0414-311
0721-413 Food Technology and Processing Management 04 Agribusiness Management 0721-411
0721-414 Live Stock and Hatchery Management 04 Agribusiness Management 0721-411
0721-415 Insurance & Risk Management in Agribusiness 04 Finance for Entrepreneurs 0412-121
0721-416 Food Retail Management 04 Agribusiness Marketing Management 0721-412
0721-417 Supply Chain Management in Agriculture 04 Agribusiness Marketing Management 0721-412